One of the primary reasons why businesses need websites is accessibility. With a website, potential customers can easily find information about your products or services at any time, from anywhere in the world. This level of accessibility is simply not possible with traditional brick-and-mortar stores alone. Whether it's in the middle of the night or during peak business hours, your website serves as a 24/7 storefront, allowing customers to browse, shop, and interact with your brand whenever they please.